This year, Unilever-owned Ben & Jerry's sponsored a student/green entrepreneur from each of eight European countries in its three-year-old mentoring program called Climate Change College.
CO2 reductions plus behavior change
The sponsorship chose the eight students for their innovative business ideas on climate change reductions - the winning solutions had to not only reduce CO2 but also change behavior. For nine months, students received mentoring on their business plans (worth about $30,000), and in addition, a scientific field trip to the Arctic and approximately $10,000 to launch their selected idea. Ben & Jerry's considers its graduat...
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