
Vanno successfully completed beta testing and went live last week.
And, they have many of you TreeHuggers to thank. ...

Vanno successfully completed beta testing and went live last week.
And, they have many of you TreeHuggers to thank. ...
In case you weren’t among the fifty or so people who attended 92Y Tribeca's panel discussion on American Media & the Green Movement last night, I just wanted to pass along some of the questions that popped into my mind as I listened to Annabelle Gurwitch pick the brains of green luminaries such as NPR’s Ira Flatow, the New York Times’ Andy Revkin, author Elizabeth Royte, Lynne Kirby of the Sundance Channel and TreeHugger’s very own Graham Hill.

UK Hardware Store Deepens One Planet Business Commitment

Ben & Jerry's have given us TreeHuggers plenty to think about over the past few years. Between their Climate College, "global cooling" efforts and PETA's calls for them to use breast milk in their ice cream (say what!?), Ben & Jerry's have managed to stay several steps ahead of the game for years.

Image courtesy of Tappening
In what’s being described as a ‘wild postings’ campaign, the anti-bottled water company Tappening will fill top markets, including Washington DC, with ads that congratulate Barack Obama on becoming the next President-elect. And the ads are debuting four days before the election. ...
BBC News reports that the Publicly Available Specification 2050 - PAS 2050 - a newly created audit scheme to help companies measure the carbon footprint of their goods, was launched in the UK by BSI British Standards. The effort aims to provide consistency and transparency for British companies to communicate their products’ carbon footprints to consumers.

An increasing number of voices in the past two weeks are reminding people that though many nations are facing some serious financial problems at the moment, collectively we’re facing a problem with longer lasting and greater existential consequences than anything we have seen before. In short we are destroying our planet’s natural capital at rates which will create ecological insolvency on a scale with dire implications for humanity and many other species. Reenforcing this idea is the latest Living Planet Report by WWF.

OK TreeHuggers - feel like reading news articles about companies and putting in your two cents about their reputation? You're officially invited to do so.
Vanno has just launched a website that puts up user-submitted news content that helps or hinders a company's reputation. Users can vote on whether or not the information in good or bad for the company, and find out where companies rank on issues of concern to customers.
Think you might want to play along? You're invited to be beta testers. Read on to find out how you can take part. ...

Image courtesy of Natural Products Expo East
I can’t really explain my unexpected and sudden optimism, in spite of the mud puddle economy we’re all apparently still living in and the mud slinging political race we’re still slaves to. But there are at least three things that have contributed to it.
Despite the Economy, People are Still Shopping for Natural and Organic Food

The second part of our Interview with Ian Yolles, head of marketing head at the newly resuscitated Nau, a green outdoor clothing maker, which just re-opened it website. Yesterday, in the first part, we delved deeper in to the business side of matters at the new Nau. For this half our investigation looks more at the product itself.

Image credit: greenjobsnow
No doubt, it has been a tough couple of weeks on Wall Street and on Main Streets all across this country. People looking at their retirement funds wondering where the money has gone. People looking at their health care plan wondering where it has gone. And too many people looking at what was once their job, their paycheck, their source of income and livelihood, and wondering where on earth it has gone.